The best place to start branding your office space would be to come up with a budget. “Find out how much you can spend on branding. Once you have that, you can determine what materials to go with,” Kristyn says. It is also a good idea to really look at your space to determine your best branding solution. The Printing Solutions team is always happy to assist a customer with suggestions, or even make a trip out to take a look at the space in person.

On the Windows

They eyes many be the window to the soul, but your office’s windows are the eyes to your business. Window clings are the perfect way to dress them up and show off your brand before anyone even comes in.

“I have seen plenty of clients do outdoor window clings to identity their brand, taglines, or even inspirational quotes,” Kristyn says.

But outside isn’t your only option when it comes to window clings. If the inside of your office space doesn’t offer the seclusion you need, window clings can be a great solution.

“We have a great frosted vinyl graphic we used to give our conference room a sense of privacy,” Kristyn says. “Many people think it is the glass itself, but you can really give that effective with the vinyl.”

And if that’s not reason enough, window clings come without the hassle of strings and cords, like traditional drapes or blinds:

On the Walls

The walls of your office are one of the most ignored spaces when it comes to branding, but these vertical spaces hold a ton of potential.

“We really love the large wall graphic that is in the hallway of our office,” Kristyn says. “It says ‘Long Live Print’ and really rings true to our industry. We love it not only for the visual representation, but because it is what we live by in this business.”

Copy a page from Printing Solutions’ book and opt for a wall cling of your business’s tagline, or if you want something a little less permanent, a custom canvas print is another great solution. Use these to display your company’s core values, a photo of your team, or each step of your business’s customer journey. Your company’s walls hold more combined space than anywhere else in your office, so don’t forget to include them when branding.

On the Surface

Decorating your office walls and windows are a good start, but it’s all in the details when it comes to branding your space thoroughly. Even the items on your employees’ desks play a role in the image your office projects, so it’s a great idea to invest in branded promotional items and office supplies that they can use in meetings and consultations.

“We have the ability to print several promotional product item,” Kristyn says. “We print solutions for our customer so anything you are looking for when it comes to branding, just let us know.”

Our table throws are also popular choices for offices that want items to serve double duty. Table throws are just as perfectly suited for your trade show booth as they are for your front reception desk or in place of a wall graphic, and they’re great way to make a strong, high-quality statement about your brand.

Want to use print to brand your office space? The Printing Solutions team would love to help. Give us a call at 480-596-6300 to request a quote.

The post How to Use Print to Brand Your Office Space appeared first on Printing Solutions.

Fortunately, there’s a lot more to stickers than the arts and crafts aisle, and when it comes to choosing one that’s right for your business, the options are pretty much endless. Read on to find out why stickers are not just for kids.

What is a Sticker?

“We have this definition of ‘stickers.’ Well, ‘stickers’ means so many things,’ says Kristyn Lechwar, Printing Solutions’ Director of Marketing. “An adhesive label is more so the proper term — it can be anything that you would like to stick somewhere.”

BONUS: 5 Innovative Ways to Use Print Marketing

Printing Solutions’ stickers are usually paper-based, and come in a wide variety of stocks and finishes. The most commonly requested finish is a glossy coating that seals and protects, making stickers perfectly touchable and long-lasting. Our paper crack-back stickers are a popular choice, as they are a cost effective and high quality option for someone looking for a large order of stickers to hand out or distribute.

Vinyl is significantly tougher than paper and is great for bumper stickers, outdoor surfaces, or for any situation where the sticker might be exposed to the elements — think of them as all-weather labels. While a little more on the pricy side than paper stickers, the professional look and rugged durability of vinyl makes it worth the extra dough.

But when it comes down to it, stickers really can be anything that sticks — paper and vinyl are the most popular sticker materials, but are far from your only option. We can print on countless labelling materials, each of which can act as a solution for what our clients are looking for.

All of Printing Solutions’ paper stickers come with a UV glossy finish, and can be printed in countless different shapes, sizes, and stocks.

How Should I Use Stickers?

Our clients use stickers for all kinds of purposes — anything from labels for bottles or boxes to placing them on products directly.

Healing Solutions is one of our clients that really has this down. They use an attractive sticker as a label for all of their aromatherapy products.

“We do their labeling as a skinny, long piece,” Kristyn says. “It can’t really come off and it gets wrapped around. Water bottles that have the paper wrapper, they fall off. This is a great, cost-effective solution for the thousands of pieces they do.”

We also offer bumper sticker options, as well as large stickers that clients can actually resell. A bumper sticker we did for U and Improved is a great example. It turned out really well and it was perfect for the owner to hand out.

Several clients of ours love handing stickers out as gifts as well.

“We do a really fun sticker for The Boys and Girls Club,” Kristyn says. “They hand these out at events with a very strong message on them. It really creates a lasting impression.”

Who Should Use Stickers?

The key thing to think about when it comes to picking the right print marketing materials, including stickers, is to see how it would work with your company’s culture overall. For example, a dentist office might want to invest in a kid-friendly sticker to hand out since the dentist is such a scary thing for kids.

“This isn’t just for fun, goofy companies,” Kristyn says. “Anybody could use a sticker.”

Another thing to consider when choosing a sticker is its purpose. Will it be adhered indoors or outdoors? How long do you want it to say there before it is removed?

“Stickers leave a physical impression, so if you are going to be handing them out, once it’s adhered to something it doesn’t go away,” Kristyn says. “It’s permanent.”

BONUS: Guerrilla Marketing — Why You Should Use It

Are you considering investing in a nifty sticker for your business? Printing Solutions can help! With countless shapes and sizes to choose from and a talented design team by your side every step of the way, your final product is sure to be a hit. Give us a call at 480-596-6300 to get started.

The post Stickers: Not Just for Kids! appeared first on Printing Solutions.

Fortunately, we know a thing or two about decor here at Printing Solutions. Many of our customers have come to us specifically for help to give their office walls some new life, and we can’t wait to share our best tips with you. Here are five ways to pump up your office with print decor.

BONUS: Custom Vinyl Decals Make Your Walls Talk

1. Window Clings

They say the eyes are windows to the soul, but if you own a business, your windows let eyes see straight into your office.

“Most offices are rented so you can’t throw whatever you want up on the walls, so window clings are a good option,’ says Kristyn Lechwar, Director of Marketing at Printing Solutions. “They are so versatile and you can do so much with them.”

That versatility extends beyond the standard window decals. For a more custom look, Printing Solutions offers several different vinyl options that look great over the entire window. For example, a frosted vinyl with your business’s name cut out of it gives the same feel as a modern frosted glass. But the real frosting on the cake is the fact that achieving the look with vinyl is much more cost effective than purchasing a new pane of glass with etched lettering.

2. Big Banners

Another crowd-pleaser is the heavy, durable kind of banner typically seen at trade shows and job fairs.

“It’s super inexpensive and the print quality comes out really good, so we always suggest that because it’s cost-effective,” Kristyn says.

These banners are made of a material called 13-ounce scrim, and come with metal grommets to reinforce the corners when you hang them up. Another versatile decor choice, these banners are great for hanging on a blank wall in the office, but can also be used at any events you attend as a business.

This sort of versatility also makes it an ideal option for businesses that may be moving offices in the near future. Unlike more permanent lettering options, you can take scrim banners with you when you leave.

3. Canvas

Custom-printed canvas signs are a bold way to liven up your office space and make it more inviting. Canvas gives the same feel as collector art, but is brands and prints to meet your company’s needs.

Canvas prints crisply and has a high-quality finish. And because it’s a three-dimensional product rather than a flat banner, custom-printed canvases really pop on most office walls.

Like banners, canvas pieces are not permanent, which is great for offices whose lease is expiring soon.

“You can move them anywhere in the space, you can put them in the windows, you can put them up front, wherever. If you move, you can take it with you,” Kristyn says.

4. Retractable banners

For offices looking to make a big statement from the moment a customer walks in the door, retractable banners are the way to go, especially during the holiday season.

“You can put that in the front for when people walk in and have it say ‘Happy Holidays’ or something like that,” Kristyn says. Then you can put it away when the season’s over, because you’re only going to have it out for a month.”

Retractable banners are also easy to store when not in use. They fold up really small — about two or three feet by six inches — and each comes with a little bag so you can keep it nice and clean.

You can also switch out those banners throughout the year. Once the winter holidays are over, you can easily change the message to match other seasons.

5. Brochures and Cards for Customers

Another way to make a great first impression is when clients walk in the door is to be sure to have plenty of brochures and business cards ready for them. Pamphlets describing your company’s services, locations, past projects, and more make a nice display in the lobby.

If brochures aren’t your style, you can take a page out of Printing Solutions’ book.

“We have a card that’s specifically for the customer,” Kristyn says. “When you walk in it says ‘Get a Starbucks gift card from us,’ and if you leave us a Google+ review, you get a Starbucks gift card.”

For such a great incentive, it’s a really simple idea. It’s a clean, to-the-point business card just like Printing Solutions does for many of its customers. It simply shares a different message than the traditional business card.

BONUS: Decorate Your Office to Promote and Foster Culture

These are just a few of the ways you can use materials you print to really pump up the decor in your office. For more ideas, or to learn more about our custom and commercial printing services, give Printing Solutions a call at 480-596-6300.

The post 5 Ways to Pump Up Your Office with Print Decor appeared first on Printing Solutions.

At Printing Solutions, we specialize in working with businesses to help them with their printing and design needs. And we’ve noticed that a growing trend has been the adoption of wide format printing by businesses around the country.

BONUS: How to Make Your Large Format Printing Stand Out

What is wide format printing?

Also known as large format printing or grand printing, wide format printing uses rolls of print instead of printing on individual sheets. They’re designed to support maximum print roll width; some machines can do wide scale prints up to widths of 61 inches!

What are the benefits of wide format printing?

Wide format printing is perfect for printing graphics and promotional materials. They can produce much wider images and bolder text than a standard printer, making them ideal for printing banners, posters, wallpaper, stickers, murals, logos, signs and any other materials with visual or graphic-heavy designs.

Wide format printers use UV pigments. These inks are fade-resistant, making large format prints perfect for outdoor use and display in indoor areas with major exposure to sunlight.

The printers use an advanced droplet technology, using a combination of precision ejection and microscopic ink droplets to produce high quality images with astonishing image clarity.

Another advantage that wide format printers have over other printers is their ability to distinguish between text and images. The machines are sensitive to the differences between images and text, creating proper prints with no mix-ups. Never again would you have to worry about blocks of color drowning out your words, or having a few lines of copy mark the surface of a beautifully designed logo.

Wide format printers can also be a cheaper alternative to screen-printing, and can often produce materials of comparable quality.

The machines can also print at a much faster rate than other printers, printing at a speed that a multifunction device or desktop couldn’t hope to match.

BONUS: Why Large Format Printing is the BOMB!

For more tips on how to use wide format printing to enhance your business, give Printing Solutions a call at 480-569-6300.

The post Jump on the Bandwagon with Wide Format Printing appeared first on Printing Solutions.

Now, let’s imagine the opposite. You walk into an office that has the walls adorned with beautiful pictures But this art isn’t wrapped in a frame, rather, it’s adhered right to the wall. We’re talking about custom wall vinyl – letters, words, images, thoughts, ideas and more, displayed strategically throughout the office to give visitors a sense of who you are, what you represent and to generally create a thought provoking atmosphere. Chances are that upon leaving an office decorated in this way, you will have a lasting impression that goes well beyond the reason you were there in the first place. And that’s the point.

Why Custom Vinyl Decals?

Custom designed wall vinyl can help your walls sing with life. This is not graffiti, but rather easily installed, custom designed pieces of colored vinyl that can be displayed on almost any wall, whether it is in your office or even in your home. With the right amount of imagination any wall can be transformed from a blank canvas into a creative expression in almost no time.

Do you have a company tagline that you would like people to know? Or what about a dynamic, full color company logo? How about some stylish new designs, awe-inspiring words of wisdom or even a comical caricature of your employee of the month? The ideas are truly endless in regards to what you can display and the reality is that each piece can be uniquely created to help express your company culture and help add to your brand recognition. Imagine walking through an office and being able to see a pictorial history of the company as you are being led through the hallways. What a great way to bring a potential client “into your world” without even saying a word.

Custom vinyl wall installations allow you full creativity without the mess of stencils, the hassle of wallpaper, or the expense of hiring a professional decorator. You can personalize your space easily, quickly and affordably. They are made with high-quality interior-grade matte or glossy coated removable vinyl that looks hand-painted and are safe to apply to interior walls or any smooth surface. For best results we recommend flat, semi gloss walls with little texture. Custom wall vinyl is a great way to personalize your walls with unique ideas that have special meaning to your business.

How Much Do They Cost?

Finally, we would be remiss if this discussion ended without some mention of pricing. To be fair, while we can say that custom wall vinyl installations are affordable, we cannot put a specific price tag on them because each one is unique and there are many variables that go into the cost. For example, we recently completed a 2.5ft x 2.5ft piece with installation and design for just under $100. However that location was easily accessible and had artwork that was fairly simple. Some of the factors involved in wall vinyl pricing include the type of material being used, the size of the installation, where the wall is located and the position on the wall it is being installed, the location of the building and of course the complexity of the design.

Each of these variables is considered when pricing your installation. At Printing Solutions we want to help you communicate your messages in a passionate way and our pricing is fair and competitive. If you are looking to make your walls talk and tell your story, give us a call today and let our team guide you through the process.

The post Custom Vinyl Decals Make Your Walls Talk appeared first on Printing Solutions.

Decal Lettering & Lamination

Large or small, letters, words, phrases or images – your vinyl decals are easily customized and can be repositioned or updated as needed, making them great for holiday promotions and recurring sales. Vinyl lettering comes complete and ready to apply with self-adhesive lettering. It comes pre-spaced in words or phrases as needed. Simply peel off the paper backing and the vinyl lettering will stick to the (Pre Applied) masking. Apply in one application. Once positioned correctly just smooth on firmly then remove the masking, leaving the vinyl lettering. It’s a perfect choice for use on virtually any smooth surface. In addition, they are very durable and will last for a long time. Our recommendation would be to produce your decals with a laminate coating to make them last even longer. In fact, the biggest variable for vinyl longevity is the sun and coating them with laminate can help combat the cracking that the sun can cause after approximately 3 years. When displayed in a weather controlled, non sun exposed area laminated vinyl can last indefinitely.

Decal Effectiveness

The effectiveness of custom vinyl decals, like most marketing materials comes from their design. However, their versatility makes them a bit more functional as well. For example, while it might be a great idea to display your company logo and colors in large format across your front window, it might be just as important to provide information within your office that is not necessarily promotional by nature. By labeling entrances and exits, restrooms, adding witty company anecdotes and generally fun displays throughout your interior walls you can create an attractive, visually appealing workplace that could help enhance your employee’s productivity and produce positive vibes throughout. You can make vinyl decals to your specification. They can be back adhesive or face adhesive. They can be printed on any color vinyl you want and with any font style you choose. The ideas are endless and you can use your logo and print it in a decal, or create any custom die-cut vinyl graphic that interests you.

Designing Your Decals

When designing your decals, we suggest that you keep things simple to maximize visibility. This is essential when you view the graphics from a distance. Intricately designed artwork with detailed images might lose some of their impact. Also keep in mind that negative space can be important as well. For example, thinking outside the norm and using the negative space for transparency on a window can be a positive thing. Color is another thing to consider. Remember, simplicity is best so it’s a good idea to limit the number of colors used to just 2 or 3 instead of multiple shades of the same general color schemes.

Need Help With Contour Cut Vinyl Decals?

At Printing Solutions we aim to please and want to help our customers develop their image and brand recognition to everyone that walks through the front door. We offer design, print and installation for your custom cut vinyl decals making it more convenient for you. That leaves you more time to conduct your business and do what you do best. Let us help you put your best foot forward with quality custom vinyl decals.

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